Graphic Design & Creative for Applebee’s Cozy Collection — a limited-edition line of branded apparel inspired by the comfort, warmth, and familiarity of the Applebee’s in-restaurant experience. Guests who post photos wearing the Cozy Collection are rewarded, turning fans into brand ambassadors. Each piece blends casual style with cozy textures, making Applebee’s a lifestyle brand you can lounge in — fancy like… but make it comfy.
Project Credits | Erin Gallagher